From MovieZoot.com
DISASTROUS "NEW COKE" LAUNCH TO BE UNCAPPED AS A FILM
New Coke Was Perhaps the Worst Product Introduction Since the Edsel.
Last week marked the 30th anniversary of when Coca-Cola veered from the secret formula that had been around since the 1890s to unveil what the company hoped would be a new and improved drink for a younger generation. It went so flat it imperiled its venerable market-leading soft drink.
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